Offering you the chance to vary your content by talking about, well anything, that may relate to your products/services, will give you the opportunity to slip in more varied keywords that you may not necessarily be otherwise able to do. Web development is one of the most important pieces …

The chosen keywords should attract relevant traffic to the website. No matter what type of business you have, it's a good idea to spell out your terms of service and your privacy policy on dedicated pages. Try using several cities, in different parts of the UK, as a basis for …

When it comes to getting your website ranked highly then keywords are still an essential part of Google's ranking algorithm, they are the very backbone of search engine (even Yahoo) after all. But keywords aren't what they might always appear to be. The same scenario occurs in international markets. A …

That means you'll still have to make an original investment, and for small business owners with limited budgets, that can be problematic. Hopefully, you aren't actively seeking these low-authority sources, like article directories and shady forums, but it's still possible that a link to your site could show up there …

Every website page, including your blog, should have at least one call-to-action above the page's fold -- in other words, don't make your website visitor scroll down to see the call to action. Calls to action can help SEO by creating an internal link on your website to a specific landing …

If you uncover duplicate content, check the organic traffic for each of your product page variations in Google Analytics. Templates are not as flexible as a custom site, but they can save you significant money while maintaining graphic integrity. Be sure to explain early why people should be reading your …